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News and Results | Point Standings | 2001 Schedule | 2001 Teams
2000 Schedule and Results

 

200mph Media Network Announces New Project

200mph MEDIA NETWORK is pleased to announce the launching of their new project at www.200mphmedia.net.

The project features a new and innovative national program whereby race fans can become involved in identifying and securing sponsors for race teams. The 200mph MEDIA "Sponsorship Development Associates" NETWORK consists of individuals which seek out and identify smaller companies to bring into NASCAR race team sponsorship. The essence of the SDA program is to provide participating individuals with the necessary materials and resources to allow them to effectively contact smaller localized businesses to become limited race team sponsors. Each SDA will work primarily to secure team sponsorships for races at venues in proximity to their market areas.

Because of the critical state of race team sponsorships, 200mph MEDIA NETWORK has developed programs consisting of single- and multi-race packages which are more affordable than full-year team sponsorships. Companies are more likely to become involved in regional racing marketing and advertising exposure in their own geographical area. Some companies have no need for national exposure or marketing and the 200mph MEDIA NETWORK program is ideally suited for that sponsorhip scenario.

The program is designed to find companies that would like to bring NASCAR race team sponsorship into their marketing and advertising programs on an economical budget. The race teams associated with 200mph MEDIA NETWORK will carry the sponsor's paint schemes only for specific races. This combination allows companies to enter race team sponsorship on a much smaller budget but with maximum benefits. It also gives the limited sponsors opportunity for show car appearances, local media events with the team and driver, at-track hospitality, and a wide range of other promotional opportunities even though their sponsorship is limited.

Race teams benefit by the 200mph MEDIA NETWORK program by having sponsorship efforts being undertaken in their behalf on a national level by virtually hundreds of representatives. And, by having 200mph MEDIA NETWORK coordinate these efforts, the teams can focus on race prepartions instead of sponsorships.

In addition, 200mph MEDIA offiers a special decal program, primarily for NASCAR Busch Series race teams, whereby advertisers will contract with 200mph MEDIA to make "spot buys" for decal placements on race cars on race day. Companies will provide decals and a budget and 200mph MEDIA will broker race-day decal placements on the cars following qualifying. This will be an on-going process with many sponsors and many race teams involved.

 

News and Results | Point Standings | 2001 Schedule | 2001 Teams
2000 Schedule and Results

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