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Kenseth Makes Waste Management Team Debut at Phoenix
Kenseth’s participation with the brand new sponsor headlines a concentrated diversity effort for Waste Management’s team sponsorship which also includes Craftsman Truck driver Bill Lester in the No. 22 Toyota Tundra. Along with the top Waste Management executives, they have all scheduled an 8:30 a.m. press conference in the infield media center to unveil their 2005 program.
Waste Management executives scheduled to attend include CEO David Steiner, Vice-President of Ethics and Diversity Carlton Yearwood and Vice-President of Marketing Curt Knapp. Roush Racing Chief Diversity Officer Sam Belnavis will offer remarks and Mike Helton, the President of NASCAR, is also scheduled to offer his input on the successful pairings.
Sponsorship is a critical ingredient to any successful racing program and the 55,000 employees of Waste Management across North America wholeheartedly support the exciting new partnership with both Roush Racing and Bill Davis Racing.
“Matt Kenseth is a great fit for our company because he is a champion and leader in the sport,” said David Steiner, CEO of Waste Management. “His professionalism, attention to detail and integrity is what we see in and expect from Waste Management’s employees,” he added.
“I’m pretty excited to kick off this program,” said defending Nextel Cup Champion Matt Kenseth. “Just like my DEWALT Tools team, Waste Management remains committed to the team values, communication, safety and performance excellence on the job,” he added.
“In the last two years, I’ve gotten to know many of the employees, customers and guests nationwide that work for Waste Management on a daily basis through their hospitality program and I’m really looking forward to representing each and every one of them on Saturday afternoons next year.
These folks who work for Waste Management spend hours driving powerful vehicles and so do I,” he added.
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